Public Relations Consultant

Medica
401(k)
United States, Minnesota, Minnetonka
401 Carlson Parkway (Show on map)
Dec 21, 2024
Description Medica's Public Relations Consultant develops and implements public relations strategies that promote our mission, enhance stakeholder engagement, and support organizational objectives. This role requires a dynamic and strategic thinker who can effectively manage public relations, ensure strong relationships with media outlets and support crisis communication efforts. The ideal candidate will possess strong writing and editing skills, a creative mindset, critical thinking skills and the ability to work collaboratively across departments. Job Duties and Responsibilities Develop and implement cohesive PR and media relations strategies that aligns with the organization's goals and objectives Identify key messages and communication priorities to support organizational initiatives Collaborate with cross-functional teams, including marketing, sales, and executive leadership, to ensure cohesive communication efforts Measurement and Analysis: Analyze media coverage and public sentiment to refine strategies and demonstrate the ROI of PR efforts Crisis Management: Develop and implement crisis communication plans to address potential issues and protect the organization's reputation Act as a key member of the crisis communications team, providing timely and transparent communication during crises Content Creation and Storytelling: Create compelling content for various platforms, including press releases, articles, and blog posts Identify and promote stories that highlight the organization's achievements, initiatives, and thought leadership Qualifications Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field, or equivalent combination of education and work experience 7+ years of experience in communications, public relations, or a similar role Specific types of experience or skills required Proven track record of successful PR campaigns, media relations, and crisis communication Exceptional writing, editing, and storytelling skills Strong interpersonal skills and the ability to work collaboratively in a team environment Excellent organizational and project management skills Strong project management skills Ability to prioritize, manage multiple projects, think critically, and problem solve Ability to execute, meet and report deadlines This position is a Hub role, which requires an employee to occasionally come onsite to Minnetonka or Madison office for applicable heads-up work. Frequency is determined by business need as decided by leadership. The full salary range for this position is $75,300 -$129,000. Annual salary range placement will depend on a variety of factors including, but not limited to, education, work experience, applicable certifications and/or licensure, the position's scope and responsibility, internal pay equity and external market salary data. In addition to compensation, Medica offers a generous total rewards package that includes competitive medical, dental, vision, PTO, Holidays, paid volunteer time off, 401K contributions, caregiver services and many other benefits to support our employees. The compensation and benefits information is provided as of the date of this posting. Medica's compensation and benefits are subject to change at any time, with or without notice, subject to applicable law. Medica's commitment to diversity, equity and inclusion (DEI) includes unifying our workforce through learning and development, recruitment and retention. We consistently communicate the importance of DEI, celebrate achievements, and seek out community partnerships and diverse suppliers that are representative of everyone in our community. We are developing sustainable programs and investing time, talent and resources to ensure that we are living our values. We are an Equal Opportunity/Affirmative Action employer, where all qualified candidates receive consideration for employment indiscriminate of race, religion, ethnicity, national origin, citizenship, gender, gender identity, sexual orientation, age, veteran status, disability, genetic information, or any other protected characteristic. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)