Commerce Writer, Byrdie

About The Position |

As the Byrdie Commerce Writer on the evergreen team, you will be responsible for helping to create and maintain the beauty and fashion content on the site. Your primary responsibility will be to write and update the "best of" roundups for our evergreen commerce library with a focus on product testing done in our NYC lab and by our editors and remote testing collective. You will also occasionally help contribute to timely sales and news-based content during shopping tentpole events i.e., Black Friday.

About The Role

• Write/update 10-12+ beauty and fashion stories per month

• Participate in product testing in our New York City lab and at home

• Help provide feedback on product lists and methodologies for upcoming product tests

• Analyze insights and results after a test to select the best products to recommend

• Pitch new keywords and quick-turn stories optimized for Discover, and brainstorm other commerce concepts for the vertical

• Work in conjunction with editors on the team to strategize long-term on how to target seasonal and high-priority articles at their peak times

• Collaborate with the beat editors, editorial, growth, and social teams to optimize our content for our readers and search

• Assist our News & Deals team during peak holiday shopping events, as needed

About The Team: |

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Byrdie is seeking a staff writer to join our commerce team! We are looking for a detail-oriented writer with a passion for all things beauty and fashion. Day-to-day, you will be responsible for content execution, including writing new articles and updating existing content, partnering with our research and testing team to analyze testing insights and review methodologies and procurement lists, and working with SEO on all elements of content quality. You'll also be tasked with testing products both in the NYC lab and at home. Finally, you will help support large holiday and shopping tentpoles for our news team.

About The Positions Contributions

Weight % Accountabilities, Actions and Expected Measurable Results

70% Writing net-new and updating existing "best of" content on the site, focusing on testing insights, useful product information, and tailored recommendations

20% Work closely with the research and testing team to analyze testing insights and methodologies, research and recommend products, as well as test products yourself.

10% Contribute to big sale and holiday tentpole shopping events i.e. Black Friday via roundups and one-off sale articles.

Education

The Role's Minimum Qualifications and Job Requirements

Bachelor's degree; preferably in Journalism or Communications, or equivalent experience.

Experience

• 2+ years of writing or editing experience at an online publisher, ideally in the beauty & style space.

Specific Knowledge, Skills, Certifications And Abilities

• Strong writing, research, and self-editing skills

• Proficient in content management systems and data tracking software such as Looker and Parse.ly

• Mastery of written English and ability to edit stories based on style guides, with SEO top of mind

• The ability to use data to identify topics of interest to a broad audience

• Proactive, flexible team player who's able to meet deadlines and work in a fast-moving environment

• Strong knowledge of the beauty and fashion landscape, including product launches, trends, and use of products in practice

• Outstanding organizational skills and innate ability to pay attention to detail

• The ability to work quickly, efficiently, and independently, and collaborate with both remote workers and editorial team members in-office

• Passion for testing beauty products

We expect Writers to apply these competencies to their role:

Decision Quality: Make good and timely decisions that keep the needs of their vertical moving forward. This may happen in the absence of complete information but one may call upon analysis, experience, and judgement to make these decisions.

Collaborate: Build partnerships and work collaboratively with others to meet shared objectives. Balance own interests while being fair to others, partners with others to get work done, and credits others for their contributions/accomplishments.

Communicate Effectively: Deliver effective communications that convey a clear understanding of the unique needs of different audiences. Be an attentive listener, adapt to your audience, provide timely and helpful information, and encourage open expression of diverse ideas.

Resourcefulness: Secure and deploy resources effectively and efficiently. Apply resources to get things done, manage multiple activities, and get the most out of limited resources.

Drives Results: Consistently achieving results, even under tough circumstances. Persist on accomplishing objectives despite any obstacles, pushing others and self to achieve results.

Part of the Commerce Team spirit means embodying these core competencies:

Manage Ambiguity: Deal comfortably with change and can decide/act without the total picture. Remains calm and productive while dealing constructively with problems that do not have clear solutions or outcomes

Nimble Learning: Actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder.

Self-Development: Actively seek new ways to grow and be challenged using both formal and informal development channels. Show a personal commitment to continuously improving, accepting stretch opportunities, and making the most of available development resources.