Senior Analyst, Category Leadership

Your Opportunity as the Senior Analyst, Category Leadership - Strategy & Insights

This role serves as a critical member of the Walmart category advisor team working directly with Walmart in support of developing winning category growth strategies and modular execution. Key responsibilities include supporting insights execution and assortment optimization processes, leveraging and developing point-of-sale business reporting to inform over-arching category performance and supporting the delivery of flawless modular execution within the team. This role will also help lead execution in developing a sound understanding of the eCommerce marketplace, inclusive of digital activation strategies and insights. This role is key in supporting the development and discovery ofindustry leading category growth opportunities and will support efforts in bringing to life shopper research and holistic Omnichannel activation through the retailer lens working closely with Category Strategy and Shopper Insights teams.To drive in-store and omnichannel growth working closely with HQ Category Leadership, Insights, and Integrated Analytics teams to create holistic analyses, analytic tools, and understanding of the Category landscape to drive winning category growth in support of our Walmart category advisorships.

Location: Bentonville, AR

Work Arrangements: Hybrid - onsite a minimum of 9 days a month primarily during core weeks as determined by the Company; maybe more as business need requires

In this role you will:

• Leverage shopper and consumer research to uncover and implement category growth strategies

• Conduct store level assortment optimization to drive winning category growth

• Build influential category growth strategies by gathering and analyzing category, consumer, and market data from multiple disparate data sources (e.g., Luminate, IRI, Retail Link, shopper insights, sales data).

• Bring to life actionable insights from Scintilla's Shopper Behavior platform

• Develop automated category performance scorecards, dashboards, and ad-hoc business intelligence tools enabling quick and efficient review of category performance and market landscape

• Support team in delivering flawless modular execution for the Frozen Snacks and Entertaining category advisorship

• Be the omni-channel insights leader by integrating the digital shelf, holistic omni-channel category strategies, and leveraging tools, insights, and analytics from internal, industry, and retailer-specific sources.

• Assist the team in building influential category growth strategies by gathering and analyzing category, consumer, and market data from multiple sources (e.g., Luminate, IRI, Retail Link, shopper insights, sales data).

• Assist in development of holistic omni-channel category strategies by leveraging the tools, insights, and analytics from internal, industry, and retailer-specific sources.

• Foster collaborative relationships with the buyer, planner, modular development, and replenishment teams at Walmart

The Right Place for You

We are bold, kind, strive to do the right thing, we play to win, and we believe in a strong community that thrives together. Our culture is rooted in our Basic Beliefs, and we believe in supporting every employee by meeting their physical, emotional, and financial needs.

What we are looking for:

Minimum Requirements:

• Bachelor's Degree

• 2+ years' experience in Sales Analytics, Category Management or Shopper Insights

• Proficient in using Syndicated (IRI, Nielsen) and Panel Data

• Demonstrated ability to develop high-quality relationships

• Ability to think outside the normal boundaries to develop new solutions that enhance category leadership capabilities

• Strong communication skills (verbal and written)

• Proactively contributes thought-leadership on industry trends

• Strong customer management and project management skills

• Proficient in JDA Pro Space and all Microsoft Office programs (Excel, Word, Access and PowerPoint)

• Strong cross-functional teamwork orientation

• Effective analytical, interpretive, & problem-solving skills

• Excellent communication and presentation skills; ability to influence decisions

• Self-motivated with ability to manage multiple projects and customers

• Ability to travel as needed (less than 10%)

Additional skills and experience that we think would make someone successful in this role (not required):

• Experience analyzing sales reports, including extensive use of Microsoft Excel, Spotfire, PowerBI, or Tableau

• Experience using POS, Panel, and Retailer Shopper data (ie. Nielsen, IRI)

• Experience building relationships within retail customers

• Proficient with data visualization software (Tableau, Spotfire)

• Experience implementing space automation capabilities

• Proficient in Walmart Point of Sale data and Luminate Data

• Proficient with 3rd Party data analysis (NPD, Mintel, Kantar)

Learn more about working at Smucker:

• Helping our Employees Thrive

• Delivering on Our Purpose

• Our Continued Commitment to Ensuring a Workplace for All

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