Assistant Director for Communications, Office of the Vice President for Student Affairs

Bachelor's degree in a related field or equivalent and 5 years of professional experience

• Five (5) or more years of related professional experience.
• Experience working in higher education or a complex organizational environment.
• Experience supporting executive or senior leadership communications.
• Supervisory or team leadership experience.

• Advanced knowledge of marketing, communications, and public relations principles, particularly in higher education settings.
• Strong project management skills with the ability to lead complex initiatives involving multiple stakeholders and deadlines.
• Exceptional written and verbal communication skills, including copywriting, editing, and message framing.
• Demonstrated ability to work independently with a high degree of judgment, discretion, and professionalism.
• Ability to build trust and collaborate effectively across various functional areas.
• Strong organizational skills and the ability to prioritize competing demands.
• Familiarity with digital communications platforms, content management systems, and project management tools.

• Draft, edit, and proofread high-visibility written content including division-wide announcements, executive correspondence, newsletters, web content, marketing copy, talking points, reports, and presentations.
• Translate complex information, policies, and initiatives into clear, accessible messaging for various audiences, including students, staff, campus partners, and external stakeholders.
• Serve as an editorial reviewer for OVPSA communications, providing quality control and consistency across written deliverables.
• Ensure alignment of divisional communications with institutional brand standards, messaging frameworks, and accessibility requirements.

• Coordinate the Division's email marketing strategy and initiatives, and support and guide departmental email marketing strategies and initiatives.
• Continuously analyze the return on investment (ROI) of marketing strategies through data/trends that are in turn implemented to landing pages, websites, marketing copy, UX and funnels designed to increase engagement.
• Serve as a primary point of contact for Student Affairs departments seeking communications and marketing support.
• Consult with departments to assess needs, define project scope, establish timelines, and recommend appropriate communications strategies and tactics.
• Manage and coordinate multiple concurrent projects across units, ensuring high-quality deliverables, on-time completion, and alignment with strategic priorities.
• Provide consultative guidance to departments on messaging, content needs, and communications best practices.
• Foster collaborative relationships across the division to strengthen consistency, efficiency, and impact of communications efforts.

• Support the Assistant to the Vice President for Student Affairs in implementing divisional communications and marketing priorities.
• Translate divisional goals and initiatives into coordinated communications plans and project workflows.
• Identify opportunities to improve processes, tools, and approaches used to deliver communications across the division.
• Monitor trends and emerging practices in higher education communications and recommend enhancements to improve effectiveness and reach.
• Coordinate messaging for major initiatives or time-sensitive issues at the direction of the Assistant to the Vice President for Student Affairs.

• Manage workflow, project tracking, and prioritization for communications initiatives managed through the OVPSA.
• Directly supervise and mentor a team of student employees who support divisional communications efforts, with a primary focus on social media management and digital engagement.
• Establish and oversee content calendars, posting guidelines, and approval workflows for division-level social media accounts.
• Collaborate with campus partners (e.g., Marketing & Communications) to coordinate efforts and leverage shared resources.
• Participate in divisional and university committees, initiatives, and professional development activities.