ViiV Healthcare (GSK) Senior Director of Marketing, Oral HIV Portfolio

ViiV Healthcare is a global specialty HIV company, the only one that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment for HIV. We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care. We are fully committed to push through every challenge until HIV/AIDS is eradicated. ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV epidemic.

We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn't just somewhere to work - it's a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference.

While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities.

This role will be based out of ViiV's US Headquarters in Durham, NC (RTP Area) & may be considered for a domestic relocation package.Check out this link to learn more about the thriving, diverse, and cutting edge RTP area!

Research Triangle Park | Where People + Ideas Converge (rtp.org)

As the Senior Director of Marketing, Oral HIV Portfolio within the ViiV Portfolio, you will function as the commercial lead for the full oral portfolio, strategy development and implementing tactics for the US LOC. This is a highly visible and strategically important role for ViiV and GSK so we are looking for a highly experienced marketer who can interact seamlessly with US LOC senior leaders, global counterparts, and external stakeholders. They will also serve on the US ViiV Marketing leadership team, and global cross functional teams.

This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following...

• Deliver short- and long-range forecasts; Own brand P&L, ensuring brand annual financial targets are met and resources are effectively utilized to ensure share and NBRX growth

• Lead oral products lifecycle including ongoing brand growth management and real-world evidence generation planning

• Lead, Shape and Drive Digital and omnichannel strategy as part of broader marketing strategy for the full oral HIV portfolio

• Innovate and build creative, targeted campaigns to support customer insights, product positioning, and cross channel promotional mix

• Set direction and ensure strategic alignment across field teams to ensure execution and marketing expectations are met

• Work with ViiV marketing leadership team to optimize HIV portfolio strategy to ensure key tradeoffs, resource utilization, and strategic shifts are made with the portfolio in mind

• Partner with the global commercial team, ensuring strategy and launch plans reflect needs of US market to drive long-acting injectable focus

• Demonstrate ability to build inclusive, high-performance teams and lead through change management

• Define short- and long-term metrics and plans for assessing brand performance

• Foster an environment of innovation, inclusion, challenge, trust, and development

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Bachelor's Degree & 10 plus years commercial experience including sales or marketing, with experience in Brand, lifecycle Marketing, and LOE planning, Matrix and Senior Leader engagement and leadership, Digital strategy.

• 8 plus years of experience in leading and managing teams

• 6 plus years plus years of experience in US pharmaceutical/biotech in-line brand marketing

• 4 plus years of experience in strategy development and execution

• Experience with data-driven decision making, forecasting and resource allocation

• 2 days per week in office required

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Experience in HIV, Hep C, Immunology, Oncology, or other Specialty or portfolio platforms

• Second line leadership experience

• Demonstrates an understanding of US Pharmaceutical channels, pricing, and market access strategies

• Global brand experience and experience in collaboration with forecasting, planning and data development

• Demonstrated strategic thinking and analytical skills, balanced with strong operational experience

• Experience leading Lifecycle Management plans and developing innovative go-to-motivated market approaches

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Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program ViiV offers US employees. All ViiV employees receive the same benefits options and plans as GSK employee.

Why Us?

At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. Until the 40 million people living with HIV is down to zero, we will continue searching for new ways to limit the impact of HIV.

We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. At ViiV Healthcare, we do things differently. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, we are determined to help end the HIV epidemic. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. As a result of our connection with GSK, we are able to draw on their proud history and resources. This means that you would receive all the employee benefits offered by GSK.

Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do - from our breakthrough innovation, to our diverse portfolio of medicines as well as the work we do to partner with HIV communities.

Having atruly inclusive culture where we're all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at HR.AmericasSC-CS@gsk.com where you can also request a call.

Please note should your inquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide. Click the link where you will find answers to multiple questions we receive

ViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

Important notice to Employment businesses/ Agencies

ViiV does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact ViiV's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to ViiV. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and ViiV. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of ViiV. ViiV shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, ViiV may be required to capture and report expenses ViiV incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure ViiV's compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/