TEMP - Summer Marketing

Summary

The Seasonal Marketing Assistant supports the Parks, Recreation, and Cultural Arts Department by promoting programs, events, facilities, and community initiatives through digital media, in-person outreach, and marketing support activities. This position assists with content creation, event coverage, and community engagement efforts to increase program participation and public awareness.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Assist in creating and scheduling content across social media platforms (Instagram, Facebook, etc.).

• Capture photographs and short-form video content at programs, events, park sites, and recreation facilities.

• Represent the department at community events, outreach engagements, and promotional activities.

• Assist in the development and distribution of promotional materials, including flyers, digital graphics, and newsletters.

• Support website updates and event postings.

• Assist in gathering and compiling participant feedback, survey responses, and engagement metrics.

• Support branding initiatives and seasonal marketing campaigns. Distribute marketing materials at recreation centers, parks, and community partner locations.

• Assist staff with special projects and additional marketing initiatives as assigned.

Minimum Qualifications

High school diploma or equivalent required.

Preferred Qualifications

Education/ Experience:

College coursework in Marketing, Communications, Public Relations, or a related field preferred.

Knowledge, Skills & Abilities

• Basic understanding of social media platforms and digital marketing principles. Ability to create engaging written and visual content.

• Strong verbal and written communication skills.

• Basic video editing skills required, including trimming, formatting, captioning, and preparing content for social media platforms.

• Working knowledge of Adobe Creative Suite

• Ability to work independently and collaboratively in a team environment.

• Professional demeanor when interacting with the public.

• Strong organizational skills and attention to detail.

• Ability to operate a smartphone or camera for content capture; familiarity with basic design platforms (e.g., Canva or similar tools) preferred.

Licenses and Certifications

None

Physical Requirements / Work Environment

The work environment and physical demands described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The incumbent works hybrid position including office-based and field-based work. Office duties performed at the Parks and Recreation Administration Office or recreation facilities. Fieldwork includes outdoor events, park sites, community outreach activities, and special events. Frequent interaction with staff, residents, volunteers, and program participants. Position may require standing for extended periods and light lifting of promotional materials (up to 25 pounds). Ability to work evenings and weekends as required.