VP, Media Group Lead

Description

The Vice President, Media Group Lead is responsible for the health, growth, financial performance, and quality of a portfolio of client relationships within Evolvics. As the senior client relationship owner and primary point of escalation, this leader ensures that media strategy, communications planning, activation, operations, analytics, and data capabilities work together to deliver measurable client outcomes.

The Media Group Lead owns the client business from both a relationship and commercial perspective, including scopes of work, account financials, profitability, forecasting, staffing, and organic growth. The role reports to the Managing Director, Evolvics and leads cross-functional teams through a matrixed operating model.

Key Responsibilities

• Serve as the overall leader for assigned client engagements, building trusted relationships with senior client, procurement, brand, and agency stakeholders.
• Develop a deep understanding of each client's business, audiences, competitive environment, organizational dynamics, and evolving priorities.
• Act as the primary escalation point and ensure the agency delivers one clear, connected point of view across strategy, planning, activation, analytics, and operations.
• Own scopes of work, pricing, staffing, revenue, margin, profitability, utilization, and forecasting for the assigned book of business.
• Balance client needs with commercial discipline, sustainable delivery, and adherence to scope.
• Identify and convert organic growth opportunities by expanding relationships, capabilities, and services within existing clients.
• Partner with Media Strategy to translate client objectives into actionable connections plans, channel recommendations, investment allocations, activation programs, and measurement approaches.
• Maintain accountability for the quality, consistency, integration, and effectiveness of all client deliverables.
• Lead cross-functional teams spanning communications planning, strategy, channel specialists, project management, operations, analytics, and AdTech and Data Quality.
• Establish clear roles, decision rights, responsibilities, and escalation paths across the integrated client team.
• Manage, mentor, and develop team members while promoting collaboration, accountability, continuous learning, and high-quality client service.
• Participate in new-business pitches, capability presentations, strategic workshops, and agency thought-leadership initiatives.
• Encourage the effective use of emerging technologies, automation, and AI to improve productivity, decision-making, quality, and client value.

Qualifications

• 10+ years of experience in paid media, integrated media, client leadership, or a related discipline, including at least five years in a senior leadership capacity.
• Demonstrated healthcare, pharmaceutical, life-sciences, or healthcare communications experience.
• Proven success leading complex, cross-functional teams in a matrixed organization.
• Experience managing senior client relationships and working with brand leadership, procurement, finance, and agency executives.
• Strong understanding of integrated media strategy, communications planning, investment allocation, activation, optimization, analytics, and measurement.
• Demonstrated financial acumen, including experience managing scopes, staffing, revenue, forecasting, margin, and profitability.
• Track record of developing client relationships and generating sustainable organic growth.
• Strong analytical, problem-solving, negotiation, presentation, and executive communication skills.
• Ability to operate effectively in a fast-paced, evolving environment; bachelor's degree or equivalent relevant experience.

Key Competencies

• Client stewardship
• Commercial acumen
• Integrated media leadership
• Executive communication
• Matrix collaboration
• Talent development
• Growth orientation
• Adaptability and innovation

The annual base salary for this position ranges from $150,000 to $180,000. The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role. In addition, some positions may include eligibility to earn commissions/bonus based on company and / or individual performance.

At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn't align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.

Why Syneos Health Communications? We are powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life. We have a proven pedigree in health, with industry titans in every facet of healthcare. This eliminates guesswork and fuels our passion for total, life-changing solutions. At the heart of health, we're uniquely poised to predict what's next and respond to the market's demand for smarter and faster answers. We are able to help our customers make important decisions within their business due to our unique understanding of the complexities that come along with working in the healthcare industry. Syneos Health Communications is able to make the complex, simple.

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Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)

At Syneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position will include a competitive compensation package, Health benefits to include Medical, Dental and Vision, Company match 401k, flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements.